Post by account_disabled on Dec 25, 2023 14:11:09 GMT 8
After catapulting to fame in the Harry Potter film franchise Emma Watson was Britains new itgirl and named the face of Burberrys fall campaign. A tactical decision Emmas starring role modernised the brand and captured the attention of younger audiences. Whilst the campaign shot in Westminster to represent Burberrys rich history emulated understated beauty and featured a handful of their timeless key pieces. Although this isnt a full rebrand Burberry is a great example of a brand that can successfully reposition itself.
Image Marie Clare Starbucks Do you remember the Starbucks original logo years after its story began the coffee house decided it needed a refresh in order to attract a wider audience. Starbucks was Mobile App Development Service built on coffee and creating a space for those who loved it but they wanted to offer more. To symbolise a fresh start the brand redesigned its logo removing the wordmark Starbucks Coffee. The siren a longstanding part of Starbucks brand identity was now the focal point against a deep green background.
These changes were simple yet effective and representative of the fact the brand no longer only sold coffee. Expanding their product line to include food new drinks and a membership was a part of Starbucks rebranding. a brand for everyone and led to a record revenue of . billion in an increase on the previous year. Image Pexels Worst rebrands Twitter Earlier this year after acquiring Twitter in October.
Image Marie Clare Starbucks Do you remember the Starbucks original logo years after its story began the coffee house decided it needed a refresh in order to attract a wider audience. Starbucks was Mobile App Development Service built on coffee and creating a space for those who loved it but they wanted to offer more. To symbolise a fresh start the brand redesigned its logo removing the wordmark Starbucks Coffee. The siren a longstanding part of Starbucks brand identity was now the focal point against a deep green background.
These changes were simple yet effective and representative of the fact the brand no longer only sold coffee. Expanding their product line to include food new drinks and a membership was a part of Starbucks rebranding. a brand for everyone and led to a record revenue of . billion in an increase on the previous year. Image Pexels Worst rebrands Twitter Earlier this year after acquiring Twitter in October.